Seeking a vibrant brand experience to grow your business? Oh honey, welcome to the hive. We bring a vital female perspective to brand strategy, identity design, packaging, digital, campaigns and environments.

CLIENTS PRESENT & PAST

OUR SERVICES

Brand Design - Vision Workshops
Vision Workshops
  • Core Values & Purpose
  • Envisioned Future
  • Reason to Believe
  • Internal Team Building
  • Rapid Ideation
  • Innovation Break-Out Sessions
Brand Design - Brand Strategy
Brand Strategy
  • Competitive Analysis
  • Brand Architecture
  • Positioning
  • Identity Design
  • Naming & Taglines
  • Mission & Voice Strategy
Brand Design - Naming
Naming
  • Start-Ups
  • Name Rejuvenation
  • Brand Extensions
  • Products
  • Services
  • URL
  • Taglines
Brand Design - Brand Identity
Brand Identity
  • Positioning
  • Identity Design
  • Naming & Taglines
  • Mission & Voice Strategy
  • Competitive Analysis
  • Brand Architecture
Brand Design - Packaging
Packaging
  • Packaging
  • Packaging Systems
  • 2D-3D Prototypes
  • Research Stimulus
  • Point-of-Sale
  • Seasonal Promotions
Brand Design - Environments
Environments
  • Signage
  • Trade Shows
  • Interior Design
  • Retail Design
  • Wayfinding
  • Branded Environments
Brand Design - Digital Experiences
Digital Experiences
  • Website
  • Video/Motion Graphics
  • Mobile Applications
  • Content Strategy
  • UX/UI
  • Social Marketing
Brand Design - Retail Campaigns
Retail Campaigns
  • Concepting
  • Art Direction
  • Asset Development
  • Catalogs/Brochures
  • Copywriting
  • Promotional
  • Seasonal

INSIGHTS & NEWS

AIGA Archive - Bart Crosby

Making History.

Updates February 23, 2018
This year Willoughby is looking back on 40 years in design and business, and I am looking forward to launching KC Making History, a new AIGA national initiative to preserve the rich history of design in design hubs throughout the United States.
A Taste of Our Latest Work in Food Packaging

A Taste of Our Latest Work in Food Packaging

Industry February 13, 2018
Needing to stand out from the competition? Oh honey, welcome to the hive. Willoughby has nearly 40 years experience helping CPG brands reinvent on shelf with packaging and design that connects.
Willoughby Design 2017 Holiday Card

Getting Punchy for the Holidays

Insights December 19, 2017
For the past few years we’ve created Holiday cards with shareable gift tags ready to punch out and pop on a present. It’s a tradition that our friends and clients look forward to as much as we do.